Most marketers include social media as part of their overall strategy and a huge 97% agree that it provides benefits and value to their business. Figuring out what to share, where and when can be overwhelming, especially for small businesses that don’t have a big budget for a team to support their accounts or analytical tools to [...]
‘The New Rules of Marketing & PR’ By David Meerman Scott John Wiley & Sons (28 Jan 2010) David Meerman Scott is an award-winning marketing strategist speaker and seminar leader. He is also the author of the ‘New Rules’ series consisting of the “New Rules ofd Social Media” and the two additions of the “New [...]
Facebook Confirms Sponsored Stories for Ticker On Tuesday this week, Facebook announced that plans were in place to allow businesses paid space on the ticker application, visible on the updated Facebook news feed. The ticker itself received a tepid reaction when launched – its purpose being to provide real-time updates that might not be significant [...]
When it comes to the health and fitness market, it seems that Facebook is the preferable platform for social networking, especially for gym chains. As with all social media ventures, the companies that come out tops are those that put the work in, not just on fancy customized pages and applications, but also in their [...]
Chances are you already have a Facebook page for your business, but if that is not the case go to Facebook and set up one. Social media has already proved not to be a fad, so do not postpone this marketing effort that can bring so many benefits to your business. Once this has been [...]
