If you are specifically trying to compete in search results, then perhaps a more flexible and therefore more complex platform like WordPress would be wise. However, there are many benefits to using Tumblr, so if Tumblr is the way for you, there are a few things you can do to optimise your search position. 1. [...]
Google Analytics is a great free service for measuring traffic on your site. It can help you track data like how many users are visiting your blog and how often, which of your posts are the most popular, which search terms visitors are finding you through, and where in the world your visitors are coming [...]
Typically, a Tumblr blog will be in a continuous page format, consisting of chronological blog posts, with a simplistic, design conscious layout. Tumblr tends to be quite image heavy, but if you’re blogging as part of your business, you may also want to add some information about your company or a professional profile, and the obligatory contact details. As of [...]
An often neglected aspect of the blogging process is planning. With any business or company blog it is worth having a back-log of content and articles so you can consistently update your platform, but it’s also important to have a very clear plan of what sort of blog you want to create and maintain. With [...]
In four short years, Tumblr has gone from a blogging start-up to an international mircro-blogging network. Mashable reported last month that the platform has grown a staggering 900% in the past year and has been responsible for over 30,000,000 Tumblr blogs published across the world. But what are the features that make it so successful? [...]
